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Before the pandemic, billboards in London, England, advertised a doctor-in-your-pocket service. Targeted at busy commuters, it consisted of a smartphone app and a promise of a video link-up to a real doctor within 45 minutes. What’s not to like?
Responding to and preventing NHS / health system pressures
We will help the system shift to prevention and accessible, evidence-informed, community-based care, working closely with policymakers so research moves quickly into practice.