Cookies on this website

We use cookies to ensure that we give you the best experience on our website. If you click 'Accept all cookies' we'll assume that you are happy to receive all cookies and you won't see this message again. If you click 'Reject all non-essential cookies' only necessary cookies providing core functionality such as security, network management, and accessibility will be enabled. Click 'Find out more' for information on how to change your cookie settings.

© The Author(s) 2019. This article, intended in a spirit of good humor, offers a critique of a paper by Gioia on how to get published. Based on a social media discussion to which 46 women academics from around the world contributed, we ask whether the recommendations in Gioia’s original paper are based on gendered assumptions and stereotypes (the “lone wolf” male academic competing with colleagues for a slot in a prestigious journal). Drawing on feminist scholars such as Mary Wollstonecraft (“Virtue can only flourish among equals”), we offer some additional recommendations which emphasize the importance of reflection, collaboration, acceptance of ambiguity, attention to audience and context, and nurturing self and others.

Original publication




Journal article


Journal of Management Inquiry

Publication Date





484 - 487