THRIVING Food Futures
The THRIVING Food Futures research hub will find policy solutions that reduce the carbon footprint of our diets whilst maximising health co-benefits. Funded by UKRI and NIHR, the research hub is a meeting space for the public, policymakers and academics to co-design and evaluate policies for healthy, sustainable diets.
THRIVING stands for Transdisciplinary Health Research to Identify Viable Interventions for Net zero Goals. The THRIVING Food Futures research hub is a five year programme starting in February 2025. Our focus is on policies that will help people choose more sustainable and more healthy food and diets, primarily through changing how food is marketed and sold.
what we will do
We’ll be:
- holding citizens’ juries and policymaker interviews to identify viable sustainable healthy diet policies;
- building policy tools and research platforms based on the latest data on environmental footprint of foods;
- developing systems maps to highlight intended and unintended consequences of policy action;
- evaluating interventions in real-life food settings.
Who we are
We are a consortium of researchers from Oxford, Cambridge, Strathclyde, Warwick, Queen Mary University London and City St George’s University London. We work in the fields of public health, environmental sustainability, policy research, deliberative methods and software development.
who funds us
We are funded by the UKRI and NIHR as part of the Building A Green Future strategy. Although we will work alongside the food industry, the project is not funded by the food industry.
Who we work with
Throughout the project we will work closely with the public and policymakers to ensure the policies we research are both viable and acceptable. We will also work alongside the food industry to deliver and evaluate interventions in real-life food settings.