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This two-day online course introduces the principles and practice of qualitative interview data analysis, with emphasis on thematic analysis.

Over two days our approachable and research-active experts will show that analysis is achievable though an accessible step-by-step process, and will provide all data for you to work with. This process starts with organising data on day one, and finishes on the second day with finding a story that could translate to a research paper or thesis chapter. 

We aim to support those who are planning to undertake or manage qualitative research using in-depth or semi-structured interviews or those who have already collected qualitative interview data which they are unsure how to analyse. While it is aimed at the needs of health professionals, researchers, academics and postgraduate students, the skills developed here apply to many settings - so everyone is welcome, regardless of their research or professional background.


Please note that some of the teaching sessions for this online course will involve you participating in live, interactive Zoom sessions, which will fall between the hours of 09:00 and 17:00 UK time. We are very happy to welcome bookings wherever you are internationally, but please make sure that you are able to attend video calls between these hours. Quite a bit of our teaching involves group work and the use of Zoom breakout rooms, because we believe this is the best and most effective way to teach qualitative research methods – (plus this ensures that you get plenty of opportunity to ask our qualitative experts questions!)


The course will include:

  • Expert-led lectures focusing on the principles of qualitative data analysis, with emphasis on thematic analysis
  • Demonstrations, practical online exercises, and small group work to develop participants’ skills in coding and categorising interview data and in interpreting and conceptualising data
  • Practical exercises to follow the analysis process from raw data, to conceptualising a research paper, or thesis chapter.
  • An overview of the role of qualitative data analysis software, using NVivo 12
  • Practical online exercises considering how to conduct and recognise good ‘quality’ qualitative analysis
  • An accessible overview of the role of theory in qualitative data analysis
  • Feedback to support learning and understanding

Learning outcomes

By the end of the course, participants will:

  • Have an understanding of the principles of qualitative interview data analysis with emphasis on thematic analysis
  • Understand and have practiced the key stages in the analytical process
  • Have gained practical experience of coding, categorising, and conceptualising qualitative interview data using a thematic analysis approach
  • Have awareness of the role of theory as an optional step in the analytic process
  • Have an understanding of the role of software in supporting qualitative analysis

We provide:

  • All data for you to work with
  • Access to our online learning platform
  • Online access to slides and materials, and group chat and discussion
  • Experienced, approachable tutors who are research-active
  • Caitlin Pilbeam
    Caitlin Pilbeam

    Postdoctoral Research Fellow & Tutor in Qualitative Research Methods